RS Holdings
Founder & CEO. The culmination of a career built through operations, international property, land, development partnerships and executive responsibility.
Founder · Developer · Executive Leader
Atif
Jami
Founder & CEO — RS Holdings
A career built across international property, land acquisition, development, strategic partnerships and executive leadership.
Director · View City Developers Lahore (Pvt) Ltd.
Current chapter
Experience
became enterprise.
became enterprise.
Scroll to explore
26+
Years of
professional experience
professional experience
01 / Executive Profile
Experience built in the field.
Atif Jami's professional journey began in administration and media before moving into international property, residential transactions, major land acquisition and development leadership.
His real-estate career has crossed Dubai, Birmingham and Pakistan, progressing from transactional roles into project partnerships, development leadership and founder-level enterprise building.
02 / Current Leadership
Building the
next chapter.
Two roles define the present: founder-level enterprise leadership and active executive involvement in development.
Lahore View City
Director — View City Developers Lahore (Pvt) Ltd. A current development leadership chapter in Lahore.
03 / Career Atlas
Experience
has a geography.
Dubai. Birmingham. Gujranwala. Kharian. Arifwala. Vehari. Lahore. Each place represents another layer of operating experience.
Professional Geography
01
Dubai
2007
02
Birmingham
2009
03
Gujranwala
2011
04
Kharian
2012
05
Arifwala
2021
06
Vehari
2023
07
Lahore View City
Director
NOW
RS Holdings
Founder & CEO
04 / Professional Journey
1999 → Now
Scroll through the operating chapters that built the experience behind the current founder and executive roles.
Administration
The Sun International English Newspaper
Early organizational, administrative and operational responsibility.
Operations
Coordination
Administration
Production & Operations
Fortune TV · Infotainment
Production operations, recruitment, logistics and administrative coordination.
Production
Logistics
Teams
Journalism & Leadership
Daily Din · Reporter → Chief Reporter
Progression into senior news responsibility, institutional interaction and team leadership.
Public Affairs
Networks
Leadership
International Real Estate
GR8 Holding LLC · Lake Signature
International property sales, investor engagement and client relationship experience.
Sales
Investors
UAE
Residential Property
United Kingdom
Residential property buying and selling within the Birmingham market.
Transactions
Residential
UK
Land Acquisition
DHA Gujranwala
Land aggregation, documentation and stakeholder coordination associated with more than 100 acres.
100+ Acres
Land
Documentation
Grand City Kharian
Executive Director / CEO
Development leadership spanning land, regulatory coordination, planning, sales and administration.
Executive
Development
Growth
Development Partnership
Approx. 1,000-Kanal Project
Development conception through a strategic partnership and shareholding structure.
Concept
Partnership
Planning
Grand City Arifwala
Executive Director
Leadership across land, government coordination, sales, marketing and development.
Land
Development
Sales
Grand City Vehari
Partner / CEO
Strategic planning, acquisition, regulatory coordination, operations and commercial growth.
CEO
Operations
Growth
ARD Leadership
Vice Chairman
Senior strategic leadership across development, stakeholder relations and market positioning.
Leadership
Development
Scale
Lahore View City
Director · View City Developers Lahore (Pvt) Ltd.
Active executive development leadership in Lahore.
Director
Development
Lahore
RS Holdings
Founder & CEO
Experience accumulated across industries, markets and development roles becomes an independently led enterprise platform.
Founder
CEO
Enterprise
05 / Selected Developments
Built
experience.
Real project imagery and real geographic context replace decorative diagrams. Activate any map to explore the location directly.
Current Development Leadership
Lahore
View City
Lahore · Punjab · Pakistan
Executive leadership within View City Developers Lahore (Pvt) Ltd., representing an active development chapter alongside the founder role at RS Holdings.
Role
Director
Company
View City Developers Lahore (Pvt) Ltd.
Market
Lahore
Status
Current Leadership
Lahore · Punjab
Lahore
View City View City Developers Lahore (Pvt) Ltd.
View City View City Developers Lahore (Pvt) Ltd.
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Residential Development
Grand City
Kharian
Main GT Road · Kharian / Sarai Alamgir
Executive responsibility spanning land, government coordination, planning, sales, development and administration.
Role
Executive Director / CEO
Period
2012–2016
Location
Main GT Road / N-5 Corridor
Scope
Land · Planning · Sales · Development
Kharian / Sarai Alamgir
Grand City
Kharian Main GT Road · N-5 Corridor
Kharian Main GT Road · N-5 Corridor
Land Acquisition
DHA
Gujranwala
Gujranwala · Punjab
Land aggregation, documentation and stakeholder coordination associated with the facilitation of more than 100 acres.
Role
Land Acquisition
Period
2011–2012
Scale
100+ Acres Facilitated
Experience
Aggregation · Documentation · Stakeholders
Gujranwala · Punjab
DHA
Gujranwala Land Acquisition Chapter
Gujranwala Land Acquisition Chapter
Residential Development
Grand City
Arifwala
Main Pakpattan Road · Arifwala
Leadership across acquisition, government coordination, sales, marketing, development planning and administration.
Role
Executive Director
Period
2021–2024
Corridor
Main Pakpattan Road
Scope
Land · Marketing · Planning · Administration
Arifwala · Punjab
Grand City
Arifwala Main Pakpattan Road
Arifwala Main Pakpattan Road
Executive Development
Grand City
Vehari
Vehari · Punjab
Strategic planning, land acquisition, regulatory coordination, operations and commercial growth.
Role
Partner / CEO
Period
2023–2025
Market
Vehari
Focus
Planning · Operations · Growth
Vehari · Punjab
Grand City
Vehari Executive Development Chapter
Vehari Executive Development Chapter
International Experience
Dubai
Property
United Arab Emirates
International property sales, investor engagement and client relationship experience through GR8 Holding LLC and the Lake Signature chapter.
Role
Sales Executive
Period
2007–2008
Company
GR8 Holding LLC
Market
United Arab Emirates
United Arab Emirates
Dubai
International Property · 2007
06 / Prior Leadership Chapter
Leadership
at scale.
ARD remains an important chapter in the career history, while RS Holdings and Lahore View City define the current narrative.
ARD · Previous Leadership
Vice
Chairman
Role
Vice Chairman
Focus
Development & Strategic Leadership
Stakeholders
Government · Investors · Dealers · Partners
Position
Historical Career Chapter
Marina Drive
600 ft wide road
Current Chapter · Now
RS Holdings
Atif Jami · Founder & CEO
The current founder chapter brings together experience accumulated through operating roles, international property, land acquisition, project partnerships and senior development leadership.
Experience became enterprise.
07 / Leadership Philosophy
"Long-term value is built through trust, judgement and execution."
08 / Contact
Let's build
meaningful opportunities.
Message on WhatsApp ↗
Gujranwala
Mall of Sultan ARD office near Marian Hotel, Attawa G.T Road
0339 9888088info@atifjami.com
View map ↗
Lahore
99 Fairways Raya Commercial, Lahore
0321 5555898View map ↗
London
125–127 Woolwich Road, SE10 0RF
+44 7415 190880View map ↗